BLANCO BROWN

Blurring the lines between Country and hip-hop music, Blanco Brown makes a southern sound that he proudly calls “TrailerTrap.” It’s a boundary-breaking, multicolored genre of his very own — which draws upon the rawness and storytelling abilities of his two biggest musical influences, Johnny Cash and Outkast.
Years before he rose up the ranks as a Grammy-nominated engineer and major-label solo artist with a No.1 record, who’s song inspired the creation of a main character of one of Netflix’s top trending shows (Georgia of Ginny & Georgia)—Blanco grew up in two very different worlds, both in the state of Georgia, splitting his time between the city projects and the rural countryside. During the school year, he’d spend his months in Atlanta, where the crime that filled his neigh-borhood was offset by the love and musical connection shared by his family. Every summer, he’d head out of town temporarily moving in with relatives in the small rural town of Butler, GA.

During those summers in Butler, the soundtrack that had filled his days back home in Atlanta — the R&B harmonies he’d sing with his brothers; the rap he’d hear blasting from the cassette players in passing cars; the gospel music he’d howl every Sunday morning in church — gave way to the laidback, rootsy sounds of Johnny Cash songs and Bobby Blue Bland records. It was there, far away from city life, that Blanco became a fan of Country music. As each summer drew to an end, though, he’d head back to the city, leaving behind the twangy sounds of Butler and returning once again to the projects of Atlanta.

Those two worlds come together to create a hybrid sound he affectionately calls “TrailerTrap.” The world got its first taste of this exciting fusion with the worldwide PLATINUM-certified hit (3X US, 4X Canada, 4X Australia) “The Git Up.” Originally shared via SoundCloud, along with a social video of Blanco performing the dance, the viral track quickly claimed the top spot in charts across the globe and spawned nearly 3 billion views across social platforms with millions of users across the globe eagerly sharing their own videos of the dance. Spurring more than 650 million digital streams in the US alone (765 million international), a myriad of press coverage (including TIME Magazine, Los Angeles Times, New York Times, NPR, Genius,, Complex, etc.), airplay and televised performances “The Git Up” has indeed primed Blanco Brown to be “the next trap country sensation” (Billboard). Billboard was correct—“The Git Up” made its way to the top of the viral Spotify charts in several countries, hung tight as the top most-selling Country song in the US for 13 weeks and claimed the No. 1 spot on Billboard’s Hot Country Songs chart for 12 weeks and catapulted Blanco to become one of Billboard’s “7 Country Acts to Watch in 2019.”

With his debut album, Honeysuckle & Lightning Bugs, Blanco showed his depth as an artist, juggling multiple roles as the project’s songwriter, producer, vocalist, visionary, and multi-instru-mentalist, striking a balance between his contrasting backgrounds with a mix of countrified in-fluences and street-smart lingo. The album found Blanco dressing up his rapid-fire lyrics and melodic hooks with layers of lap steel, thumping kick drum, harmonica, spoons, tambourine, banjo, synthesizers, 808 percussion, guitar, and plenty of vocal harmonies. The result is both urban and rural and the world’s first TrailerTrap project. The style of music was born from an optimistic look back at his partitioned upbringing as it taught him the value of diversity and unit-ing people, things, sounds—which he sees as his purpose in life. He aims to unite people with his music, similarly to the way he fuses the sound of the music he listened to in the trailer park along with the sounds of the Trap.